PM Modi`s appeal to buy Khadi garment enourages sale of products by 60 per cent

Prime Minister Narendra Modi

New Delhi, June 17: Prime Minister Narendra Modi’s appeal to buy atleast one khadi garment seems have brought fortunes as sale of khadi products have increased by over 60 per cent, MSME Minister Kalraj Mishra said.

An official statement quoting the minister on Tuesday said: “…the appeal made by the Prime Minister in his radio address ‘Mann Ki Baat’ to buy atleast one khadi garment. As a result of the appeal, the sale of Khadi increased over 60 per cent,”

On October 3 last year, the Prime Minister had advocated for use of khadi products as a homage to Mahatma Gandhi. He had impressed upon people to use at least one khadi product, may it be a handkerchief or even a bedsheet.

Mishra said this while inaugurating the khadi denim exhibition here. He has also inaugurated Northeast PMEGP exhibition.

Emphasising on the need to manufacture not only market oriented but also product oriented khadi, he said there is growing demand of khadi in foreign countries as well.

The products displayed in the PMEGP exhibition are produced by the artisans of North East region.

(With Agency Inputs)


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